Charli XCX's sixth album, BRAT, which was released on June 7, is a personal and unapologetically messy celebration of individuality. BRAT, an album with avant-garde hyperpop production, combines the genre with traditional melodic rhythm, giving listeners a cool, enjoyable, and thrilling experience. It delivers energy and explosive production, immersing listeners in a dance party. 

Before BRAT, Charli XCX had been a prolific figure in pop music for a decade. Since her debut in 2013, she’s had five album releases and developed a cult following. In her last record, she decided to trade her club and hyperpop sound—developed with music producers A. G. Cook and the late SOPHIE—for a more conventional ‘80s pop sound, which came to be her fifth album Crash.

The BRATTY build-up

After teasing new music during her Boiler Room performance, Charli XCX released “Von Dutch” as the lead single for BRAT. This explosive club dance pop single marks a return to her hyperpop roots. She explores Charli's career trajectory, and she counters with "I'm a cult classic who still pops," asserting her enduring pop cultural relevance despite relying on a loyal fanbase. Shortly after, she released a remix with American singer and content creator Addison Rae.

Following the lead single, she released “360,” a more radio pop track. It delivers both  bold and self-assured themes about domination, influence, and self-image in the music business. Moreover, Charli XCX draws comparisons to well-known personalities and showcases her individual flair. Additionally, it features the singer-songwriter’s distinctive hyperpop style, full of uplifting lyrics and a catchy tune perfect for self-affirmations.

Rolling on to the record

Next is "Club Classics" which bursts onto the scene as a euphoric anthem celebrating the vibrant nightlife. With its infectious beats and lyrics that capture the thrill of the dancefloor, the track embodies the carefree spirit of a late night out.

Shifting gears, "Talk Talk" delves into the complexities of a budding romance. Characterized by intense attraction and unspoken desire, the song builds tension through its lyrics and production, culminating in an addictive synth-driven chorus. 

Departing from a more easygoing track, "Everything is Romantic" embraces chaos and experimentation. Juxtaposing dreamy, romantic imagery with a daring beat drop, the track creates a surreal and exhilarating atmosphere. It takes listeners from a sun-drenched daydream to an underground rave. Additionally, it serves as a more decisive record for casual listeners who are new to Charli XCX’s discography.

It's confusing to be a girl … and a popstar 

In the song “Sympathy is a Knife,” the singer-songwriter examines competitiveness and uncertainty in the music business among women. It explores insecurity about oneself and the need to project confidence. The song reveals the singer’s fragility in the face of the glitzy profession of being a musician and its challenges.

Another deep-cut from BRAT, the song "Mean Girls" sees Charli as she defies clichés and asks listeners to consider their own perspectives. It examines the "mean girl" trope in modern culture and the fascination surrounding being a “brat.” The record examines issues of female rivalry, competitiveness, and the demands of upholding a particular public persona.

Mourning a friend and mending one’s past

"So I" also explores Charli XCX's struggle to process her past and be at her best. The song, empathetic to her late friend SOPHIE, reflects their complex relationship, feelings of insecurity, and family trauma. It also addresses her family's expectations. Similarly, in "Apple," she uses the apple metaphor to symbolize hereditary traits and trauma, expressing her fear of life catching up with her as she navigates her upbringing and expectations.

Working it out on the remix

Shortly after releasing BRAT, Charli XCX surprised fans with a game-changing remix of "Girl, So Confusing" featuring singer-songwriter Lorde. The latter’s verse offers a candid glimpse into her admiration for Charli's vibrant world while also revealing insecurities about her own path. Together, they navigate the complexities of their relationship and the public's perception of their supposed rivalry, encapsulated in the lyric, "It's you and me on the coin the industry loves to spend." Lorde’s closing toast, "I ride for you, Charli," solidified their newfound bond. The resulting track became a potent anthem of female friendship.

As Charli XCX puts it, BRAT is her manifesto for redefining the term "brat." She fearlessly declares herself to be one. What is meant on the record is a bold, self-assured person who isn't scared to be real and messy—far from being an upset child. 

In a contradictory way, this is Charli XCX’s most confident album ever, and also her most vulnerable. This release strikes a mix between unquenchable enthusiasm and sober reflection. Overall, the album creates an exciting and relatable sound experience by acting as a constant pulse amidst the mayhem.

Supplementary recommendations:

• “I might say something stupid” - A soft ballad where she reflects on her doubts about her confidence and being a popstar.
• “Rewind” - An energetic track focusing on her desire to go back to a more humble and simpler life before her insecurities got the best of her.
• “I think about it all the time” - Another deep-cut from the record where Charli XCX explores the challenges that modern women encounter in the world and the nuances of being a woman.

With its discussions on  identity, femininity, and vulnerability along with its celebration of her rave and club roots, Charli XCX's BRAT is a phenomenal body of work. It reflects the challenges musicians have in the music business and keeping up with a fast-paced lifestyle. 

An album that is genuine and empathetic gains depth from Charli XCX's honesty and vulnerability. BRAT is exciting and fun as it is also rich and introspective in lyricism. With its potential influence on pop music, BRAT is a monument to her artistic growth and ability to connect with audiences. 

Feeling extra bratty and very Julia? Stream BRAT wherever you go on various streaming platforms.